HIGHLIGHTS
- Paytm
found that some credit card users were abusing that 0-fee transfers
- To
combat this, Paytm is charging all CC deposits a 2% transfer fee
- It is refunding this money in the form of a coupon you can use on Paytm
On Wednesday, wallet company Paytm announced that it will
be charging a 2 percent deposit fee from credit card users going forward.
According to Paytm,
this was being done to combat misuse of its zero-fee transfers, explaining that
savvy users were rotating their cash through the wallet to earn essentially
"free" money in the form of reward points. Paytm said that to ensure
that genuine users don't lose money, it will return the 2 percent charge in the
form of coupons that can be used on Paytm.
Later, its founder Vijay Shekhar Sharma clarified that
the coupons can also be used on third-party sites to pay Swiggy or Uber,
although this mechanism has not been activated yet.
As noted in the post announcing this decision, since November, Paytm has
been allowing users to take cash out of the wallet to their bank accounts at no
charge.
Typically, cashing out has attracted a fee from wallets.
At the same time, Paytm and other wallets haven't charged fees for depositing
cash into their systems. This meant that credit card users could fill up their
Paytm wallets using the card, then transfer that money back to their bank
accounts, at no charge. "They were not only getting free loyalty points
which effectively is free cash but also getting access to free credit,"
Paytm noted.
This would be subsidised by Paytm's own costs, as the
company pointed out.
“Incidentally,
Paytm pays fee to card networks or banks whenever you use any payment
instrument like any other online commerce company. Paytm pays a hefty charges
when you use your credit card to card networks and issuing banks. If user
simply adds money and takes to bank, we lose money. Our revenue model requires
users to spend money within our network and we make money from the margins
available to us on various products/services we offer.”
For
this reason, Paytm is now charging a 2 percent deposit fee from credit card
users, and refunding them the same in the form of a coupon that can be used on
the Paytm app. As we mentioned, on Twitter, Sharma has clarified that the
coupons can work on third-party sites as
well, and added that you will be able to use these with apps such as Swiggy, Uber,
although the FAQ on the page currently still states that it can only be used on
the Paytm app.
There
are a couple of other caveats listed on the FAQ page. For one, these refund
coupons will only be given when the amount you're filling up is more than Rs.
250. If your transaction is lower than that, you will not get a coupon. Also,
you will get a fresh coupon every time you top-up Paytm using a credit card,
these coupons can not be clubbed, and have to be applied manually and
individually. Also, these coupons can only be used in a single transaction.
Also, the coupon isn't applied as a discount on the transaction - it gives you
an instant cashback to your Paytm wallet.
The
coupons can also be used for bill payments, recharges, and so on, these are not
limited to shopping on Paytm Mall. The vouchers will expire on
December 31, 2017, but the FAQ mentions that this can be extended on request.
These
charges are only being applied on credit card users, so if you're using a debit
card, net banking, or UPI/ IMPS payments, then you are not
affected by this move.
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